My Story

UX UI Designer | Product Designer | Frontend Developer

I’m a UX/UI and Product Designer with three years of experience focused on creating user-friendly digital experiences, having transitioned from a software development background. Originally from Thailand, I’ve been living in the beautiful country of New Zealand for over 15 years.

My approach emphasises simplicity and clarity, ensuring intuitive navigation that engages users. I’m passionate about turning ideas into impactful designs that resonate with people while considering business goals and product strategy.

Hobbies: In my spare time, I enjoy cooking, playing video games, reading manga, participating in design challenges, and exploring AI.

Design is about crafting meaningful interactions that fuse creativity and functionality to elevate user experiences.

Insights into My Design Practice

Design Process

I follow a user-centered design process that involves research, prototyping, and testing to create effective solutions.

Tools

I use Figma, Sketch, and Adobe XD for wireframing and prototyping.

User-Centered Design

I prioritise user needs through thorough research and usability testing to ensure my designs are intuitive.

Collaboration

I work closely with developers and stakeholders to align design objectives with business goals.

Design Philosophy

My philosophy revolves around minimalism and accessibility, ensuring a seamless user experience.

Staying Updated

I keep up with design trends by attending workshops, following design blogs, and participating in design communities.

User Research

I conduct interviews, surveys, and usability tests to inform my design decisions and validate concepts.

Impact

My designs aim to simplify processes and enhance user satisfaction, ultimately leading to improved engagement and retention.